We’ll take you to the candy shop

Client: MONDELEZ

Our innovation partner Mondelez International confronted us with the challenge of bringing different brands and products under the Mondelez umbrella to life. Together we developed a VR candy store. The store offered customers a sweet temptation: different whimsical and colorful candy themed worlds they could visit. A feast for the eyes but also the opportunity to order fancy sweets and to acquire additional info on every product. Many customers got a taste of virtual reality for the first time, and could experience how fun, playful and useful virtual shopping can be.