The tent universe in a nutshell
Back to the OverviewREI - TENT VISUALIZER VR EXPERIENCE
Creative
Experience Design & realtime development
Virtual reality
Visual Effects
Indoor camping
Client: REI
Location: Seattle, WA, USA
How do you let your customers experience more than 400 tents in a 1m x 1m space? Using a Vive VR experience, we allow customers to walk around and lie down (on a real sleeping bag) in a virtual 3D tent. Users can change tent models, sizes, colours and brands to help them make a better buying decision in an endless array of virtual products.